Music & sound

New Nordic sounds across boundaries

Danish musicians are indeed individual artists, but outside observers will notice a certain Nordic DNA in sound and songwriting and acknowledge how Danish artists, producers, and songwriters succeed in building partnerships and establishing collaborations with some of the most acclaimed international artists.

Facts at a glance

Revenue: €1,399m // Export: €766m // Workforce: 6,209

Highlighted Case

WhoMadeWho: creating memorable live performances in the digital sphere

Just as the Covid-19 pandemic shut down the entire world, the Danish electronic band, WhoMadeWho had finally made inroads into the American market. Their large tour and festival shows were cancelled, and they were forced to explore new opportunities to keep their international fans engaged in a new digital reality. The band embraced a digital transformation, blending their core values with a new reality.

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